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For the last 10 years, the CRISTINA logo has been characterized by a yellow square featuring the founder’s family name. Today, CRISTINA presents a revised “ID,” the result of a creative process that has involved the company as a whole, with aesthetic and content considerations demonstrating a stronger, more homogeneous identity.
The changes introduced maintain a continuity: the central features have been retained with only the shape undergoing adjustment, the square, the colour, the name, CRISTINA, all present. Continuity meets evolution. The logo, just as the company, follows a path and changes with it.